Course Details

• 6-Hour Course:
3x sessions of 2 hr each
• About course:

Create high-quality content at scale using generative AI tools like ChatGPT, Gemini, Midjourney, Canva AI, Runway, and more. This hands-on course covers AI writing, visual design, voiceovers, and video generation — along with content repurposing across blogs, emails, social media, and presentations. Ideal for marketers, creators, and brands building content with speed and impact.

  • Understanding the strengths and limits of generative AI in content creation
  • Using ChatGPT & Gemini to draft blogs, emails, scripts, and captions
  • Applying prompt templates for tone, structure, CTA, and brand voice
  • Repurposing workflows: turning long-form into short-form (and vice versa)
  • Practice: Write and refine a full-length blog or script using AI

  • Tools overview: Canva AI, Midjourney, DALL·E, Clipdrop
  • Prompting for visuals: style, resolution, format, and design consistency
  • Creating branded assets: graphics, storyboards, social thumbnails, and mock-ups
  • Practice: Design a visual asset pack for a content campaign using Canva AI
  • Bonus: Generate icons, logos, and templates using Midjourney or DALL·E

  • Tools overview: Runway, Eleven Labs, Pika, HeyGen
  • Converting scripts into short videos, reels, and clips
  • Automating editing: B-roll, captions, music, transitions
  • Voiceovers, avatars, and AI presenters for explainer or social content
  • Final Practice: Create a simple AI-powered video asset from your own content
  • Create professional-quality content quickly using AI for writing, design, and multimedia.
  • Use tools like ChatGPT, Gemini, DALL·E, Midjourney, Runway, and Canva AI to streamline your creative process.
  • Plan and repurpose content across blogs, social media, ads, emails, and presentations.
  • Explore AI-driven storytelling, visuals, voiceovers, and video creation.
Who should attend ?
  • Content creators, marketers, and social media managers
  • Entrepreneurs, educators, and coaches building brand presence
  • Freelancers producing multimedia content at scale
  • Business owners seeking fast, quality content creation
  • Anyone wanting to use AI for creative expression or commercial content
Post training resource
    • 40+ Prompt Templates for Written, Visual & Video Content
    • Branding Style Guide Integration Tips
    • Repurposing Flowcharts (Blog → Social → Email → Video)
    • AI Tool Cheat Sheet for Content Creators
    • Social Post Generator (ChatGPT/Gemini Templates)
    • AI-Powered Editorial Calendar Template
    • Canva AI Guide + Midjourney Prompt Guide
    • Class recordings
    • Training slide decks
    • Certificate of Completion and LinkedIn Badge (Digital)
Participant Requirement

    Devices

    • Participants must join the training using a laptop, desktop, or tablet device to ensure full functionality and engagement during the sessions.
    • Joining via mobile phones is discouraged, due to the hands-on practical nature of the sessions.

    Browser and Platforms

    • Participants must have Microsoft Edge or Google Chrome installed for an optimal training experience.
    • Participants must have Zoom installed and updated to the latest version to attend live sessions.

    Accounts

    • Core Tools: ChatGPT (Plus recommended), Google Gemini, Canva AI, DALL·E, Midjourney, Runway, Eleven Labs, Clipdrop, HeyGen
    • Productivity Tools: Google Workspace or Microsoft 365 (for formatting and publishing)
    • Note: Most tools have free or trial versions; paid subscriptions enhance output quality and speed

    The following areas of training are covered in all our sessions:

    Real-World Case Studies

    In-depth global examples showcasing successful implementations across diverse industries.

    Hands-On Practical Exercises

    Engaging, purpose-built activities designed to help you rapidly build confidence and skills.

    Tailored Consultancy Sessions

    Live, personalized guidance focused on addressing your brand’s or client’s unique challenges.

blog
Clare Shelver

AI Strategist | Marketing Innovator | Training Specialist

Clare is an accomplished marketing and operations expert with over 20 years of experience spanning digital strategy, brand building, and client engagement. She has worked across industries including digital media, technology and alternative Energy— delivering impactful marketing campaigns and managing large-scale client relationships.

 

Currently co-leading an instructor-led AI training and consulting business with her husband, Walter, Clare is at the forefront of merging AI with strategic marketing. She’s also, reinforcing her commitment to innovation and continuous growth studying cutting edge AI Technologies.

 

Clare’s expertise includes AI-driven marketing, CRM systems, digital content strategy, automation, and internal team training. She has trained and consulted teams on leveraging generative AI tools like ChatGPT, Gemini, Claude, Copilot, and Canva’s latest AI suite — helping businesses use these tools to streamline communication, enhance brand voice, and drive engagement.

 

Her dynamic experience includes successful implementations in branding, SEO, website optimization, digital campaigns, and leadership across various operations. Clare’s approach blends creativity with data, resulting in persuasive, results-driven strategies that elevate business outcomes.

 

Outside of her AI and marketing pursuits, Clare enjoys movies, music festivals, and family time. She thrives in fast-paced, innovative environments and brings a collaborative spirit to every project she takes on.

Generative AI for Content Creation
$296.00 / $370.00
Book Your Seat

Only 15 seats left!

Request Syllabus

We provide expert-led AI training for professionals and businesses, offering hands-on experience, industry insights, and certifications to help you stay ahead in the AI-driven world.

Join our community