AI-Powered Cold Outreach | UpskAill

Course Details

• 2-Hour Course:
1x sessions of 2 hr each
• About course:

Transform your cold outreach process with AI by creating personalized, persuasive, and scalable email and LinkedIn campaigns. This course teaches you how to combine AI tools with CRM systems to write smarter outreach sequences that resonate with prospects and improve engagement rates without sacrificing personalization.

Part 1: Introduction (~15 mins)

  • Recognize the challenges of cold outreach and ignored emails
  • Position AI as a personalization engine to boost engagement

Part 2: Live Demo | AI in Action (~30 mins)

  • Draft compelling cold emails with AI support
  • Personalize LinkedIn InMails for higher response rates
  • Generate multi-step outreach sequences with AI

Part 3: Guided Practice (~30 mins)

  • Draft and refine an outreach sequence
  • Personalize content for a sample prospect
  • Engage in peer feedback to improve effectiveness

Part 4: Advanced Techniques (~25 mins)

  • Combine AI with CRM tools for outreach automation
  • Split-test outreach messages for optimization
  • Ensure GDPR/POPIA-compliant communication

Part 5: Wrap Up (~20 mins)

  • Finalize your AI Outreach Workflow
  • Participate in Q&A and gather resources
  • Personalize at scale with AI: Generate tailored messages for each prospect automatically.
  • Boost reply rates: Write more relevant, well-timed outreach content that earns attention.
  • Reduce time writing outreach campaigns: Streamline the entire process with reusable AI-driven templates.
Who should attend ?
  • Sales and business development professionals who rely on outreach to generate leads.
  • Founders and consultants aiming to scale prospecting efforts without losing personalization.
  • Marketing and SDR teams seeking consistent, brand-aligned messaging across campaigns.
Post training resource
    • Outreach prompt pack
    • Cold email template set
    • Workshop Recording (perpetual access)
    • Training Slide decks (PDF)
    • Certification of Completion
    • LinkedIn Badge
Participant Requirement
    • Must join from laptop, desktop or tablet.
    • Zoom app and Chrome / Safari / Edge should be installed.
    • We’ll demo with tools like ChatGPT, Gemini, Copilot and more. Free/trial accounts work fine (with some limits); Pro versions add extras but aren’t required.

    Workflow First

    • Built around frameworks you can apply immediately.

    Hands-On Practice

    • Live exercises so you leave with usable skills.

    AI in Practice

    • Practical applications using tools such as ChatGPT, Gemini, Copilot, and more.

    Resources That Last

    • Prompts, templates, and recordings to keep applying what you learn.

Walter is a seasoned technology expert with over 30 years of experience across the Audio Visual, IT, and Videoconferencing industries. His career spans technical sales, system design, project management, and hands-on training — making him a trusted advisor and forward-thinking innovator.

 

Over the years, Walter has delivered extensive training, from supplier education and product launches to advanced tech solutions. Today, he co-leads an online, instructor-led AI training and consulting company with his wife, Clare, combining their expertise to upskill individuals and businesses across the globe. Together, they’ve facilitated live training on a wide range of powerful AI tools and platforms, including:

  • ChatGPT, Google Gemini, Microsoft Copilot
  • NotebookLM, ElevenLabs, Heygen, Synthesia, Gamma.app
  • Canva (latest AI version), SEO, Digital Marketing, Google Analytics GA4
  • Social Selling, AI-driven Automation, AI-Productivity, Ethics and more

 

Walter’s tech fluency extends across IT Managed Services, network infrastructure, and generative AI integrations. He’s proficient in Microsoft Server, Azure, Office 365, Salesforce, Zoho Suite, Make.com, and numerous no-code/low-code platforms.

 

When he’s not training or developing cutting-edge AI courses, Walter can be found mountain biking, playing pool, or exploring the latest in AI, IoT, and automation.

Clare is an accomplished marketing and operations expert with over 20 years of experience spanning digital strategy, brand building, and client engagement. She has worked across industries including digital media, technology and alternative Energy— delivering impactful marketing campaigns and managing large-scale client relationships.

 

Currently co-leading an instructor-led AI training and consulting business with her husband, Walter, Clare is at the forefront of merging AI with strategic marketing. She’s also, reinforcing her commitment to innovation and continuous growth studying cutting edge AI Technologies.

 

Clare’s expertise includes AI-driven marketing, CRM systems, digital content strategy, automation, and internal team training. She has trained and consulted teams on leveraging generative AI tools like ChatGPT, Gemini, Claude, Copilot, and Canva’s latest AI suite — helping businesses use these tools to streamline communication, enhance brand voice, and drive engagement.

 

Her dynamic experience includes successful implementations in branding, SEO, website optimization, digital campaigns, and leadership across various operations. Clare’s approach blends creativity with data, resulting in persuasive, results-driven strategies that elevate business outcomes.

 

Outside of her AI and marketing pursuits, Clare enjoys movies, music festivals, and family time. She thrives in fast-paced, innovative environments and brings a collaborative spirit to every project she takes on.

At UpskAill, we want to make sure your learning never gets disrupted. Each course is assigned a Lead Trainer, who normally delivers all the sessions, and a Backup Trainer, who is equally qualified and fully prepared to step in if the Lead Trainer is unavailable due to an emergency (such as a personal matter, power outage, or connectivity issue). In the rare case that both trainers are unavailable on the same day, the session will be rescheduled to a new date. This system ensures that your training continues smoothly and you always receive the full value of your course.

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Sales & Growth
$39.00 / $49.00
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